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You tell me exactly what you want, and I will very carefully explain to you why it cannot be.
~ Simeon Yetarian's most famous line, which has since become a meme.
I never had a black son... but if I did I want him to be just like you!
~ Simeon Yetarian showing his loyalty to Franklin Clinton.

Simeon Yetarian is a minor antagonist in Grand Theft Auto V and a major character in Grand Theft Auto Online.

He is a corrupt Armenian car salesman, who had once worked with Franklin Clinton, a member of The Families street gang.

He was voiced by Demosthenes Chrysan.

Biography[]

Background[]

Simeon is an automotive dealer of a Armenian heritage. His car dealership business, however, is crooked; he sells cars to people who cannot afford them and then repossesses them after they fail to pay their fees..

In the liberal atmosphere of Los Santos, he has learned to use his ethnicity to his advantage and accuse anyone who gives him any sort of bother of being racist. This makes it easier for him to scam them as he knows they will likely accept the deal to avoid getting on his bad side, especially since he has connections to the Armenian Mob.

Events of GTA Online[]

Simeon makes an appearance in GTA Online and gives the protagonist a few repossession jobs to do as he considers them to be in his debt after giving them free upgrades to their car at Los Santos Customs. In this mode, he refers to himself as the protagonist's "uncle". In this game, he's stern but polite, treating the player well as long as they follow his orders.

As of 2017, Simeon is still running his business and gives the GTA Online Protagonists new jobs to fulfill.

Events of GTA V[]

Simeon has employed Franklin Clinton and Lamar Davis as repo men (his only employees alongside his nephew, Sacha). He is first seen making a sale to Jimmy De Santa. After naming Franklin "employee of the month", he sends Franklin and Lamar into Vagos-controlled territory to repossess a motorbike. After a shootout with Vagos gang members, Lamar decides to keep the bike. Simeon subsequently accuses Franklin of having stolen it, and orders him to repo a yellow SUV that had been sold to James De Santa. Although Franklin recovers the SUV, Michael De Santa, who saw him coming and hid in the back seat, ambushes him at gunpoint. Michael informs Franklin that James could not have problems yet, since he only just got the car and accuses Simeon of running credit fraud. He forces Franklin to drive the SUV through the window of Simeon's dealership at gunpoint; Michael reimburses Franklin and roughs up Simeon, who proceeds to fire both Franklin and Lamar. Later on, Simeon phones Franklin and threatens him for what he did. He even outright states that Franklin should have died if it meant ensuring that his business didn't suffer. This is the last time the player encounter him in the game unless you do the below-mentioned Random Event.

If either Michael or Franklin enter his shop in the time between "Complications" and "Mr. Philips" they will be treated as hostiles and several armed men will try to execute them, prompting them to kill them in order to survive. Simeon can be killed during this event. After setting his guards on either Michael or Franklin (the latter deciding to kill him for the way he treated him throughout his employment), he will either run out of the shop or cower and hide in his office, where he can be confronted and killed, though he still posts Bleeter and Lifeinvader messages until the end of the main storyline. Whether he lived or that this was an in-game error is unknown.  Either way, this random encounter will be his final physical appearance in the game. This, however, is non-canon, as Simeon is still alive and still running his business as of 2017 in the GTA Online universe.

Car Requests[]

In GTA Online, Simeon periodically sends SMS messages requesting that the player find and deliver a car to his garage in the Docks. Each message lists five models that may be used to fulfill the request. The cars requested tend to be premium sedans, coupés, and SUVs. Once a car is located to fulfill the request, a dialogue will state that this is a car requested by Simeon and the player will receive two wanted stars. Once the wanted level has been lost, the player is instructed to respray the car, and deliver it to a garage in Terminal Island dock marked by an ‘S’. A successful delivery is rewarded by a sum of money dependent on the model and condition of the car.

The models Simeon requests include:

  • Coupé: Ocelot F620, Ocelot Jackal
  • Motorcycle: Western Bagger, Western Daemon
  • Muscle: Albany Buccaneer; Vapid Dominator
  • Sedan: Cheval Surge, Obey Tailgater; Benefactor Schafter
  • Sport: Maibatsu Penumbra, Schyster Fusilade
  • SUV: Bravado Gresley, Dunreardy Landstalker, Emperor Habanero, Fathom FQ2, Mammoth Patriot, Karin BeeJay XL, Benefactor Serrano

Trivia[]

  • According to the Rush Casting Call, Simeon's beta name was Harut Vartanyan.
  • He is the first revealed character in the GTA series to be Armenian.
  • Upon investigating Simeon's office during the Random Event, it can be seen that Simeon replaced Franklin's Employee of the Month plaque with a plaque dedicated to himself.
  • Although Simeon can be killed in story mode, in Grand Theft Auto Online, he is still alive and running his business as of 2017, thus making it canon in the Online version and non-canon in story mode.

Navigation[]

            GTA

Grand Theft Auto
The Protagonists | Samuel Deever | The Police | Robert "Bubby" Seragliano | Uncle Fu | El Burro | Brother Marcus | Dumb Kurt | Chu Ying | No Chin | Wun Tun Chun | Bryson | "Bald Man" Sonetti

Grand Theft Auto London
GTA London Protagonists | Albert & Archie Crisp | Harold Cartwright | Jack Parkinson | Hans Nemesis

Grand Theft Auto 2
Claude Speed | Billy Bob Bean | Dr. LaBrat | Jerkov | Sunbeam | Hiroshi| Refried Noodle | Johnny Zoo | Red Valdez | Trey Welsh | Elmo | Uno Carb | Chesti-Kov | Yonsi Zoo San | Johnny Rotten | Tetsuo

Grand Theft Auto III
Claude | Catalina | Salvatore Leone | Miguel | El Burro | Joey Leone | Maria Latore | Donald Love | Ray Machowski | Luigi Goterelli | Mickey Hamfists | Leon McAffrey | Carl | Asuka Kasen | 8-Ball | King Courtney | Toni Cipriani | Marty Chonks | Phil Cassidy | Lee Chong | Curly Bob | Kenji Kasen | Mike Forelli | D-Ice | Mrs. Cipriani | Lazlow Jones | Fernando Martinez

Grand Theft Auto: Vice City
Tommy Vercetti | Sonny Forelli | Lance Vance | Ricardo Diaz | Ken Rosenberg | Phil Cassidy | Auntie Poulet | Umberto Robina | Juan Cortez | Alex Shrub | Mitch Baker | Jack Howitzer | Avery Carrington | Earnest Kelly | Gonzalez | Leo Teal | The Psycho | Hilary King | Cam Jones | Donald Love | Victor Vance | Maude Hanson | Mr. Black | Lazlow Jones | Fernando Martinez

Grand Theft Auto: San Andreas
Carl Johnson | Frank Tenpenny | Big Smoke | Ryder | Eddie Pulaski | Sweet Johnson | Cesar Vialpando | The Truth | Ken Rosenberg | Mike Toreno | Wu Zi Mu | Zero | Jizzy B. | T-Bone Mendez | Catalina | OG Loc | Johnny Sindacco | Salvatore Leone | B Dup | Marco Forelli | Claude | Snakehead | Berkley | Ballas | Lazlow Jones | Jack Howitzer | Fernando Martinez | Joey Leone | Tommy Vercetti

Grand Theft Auto Advance
Mike | Vinnie | Colombian Cartel Lieutenant | King Courtney | Asuka Kasen | 8-Ball

Grand Theft Auto: Liberty City Stories
Toni Cipriani | Massimo Torini | Paulie Sindacco | Vincenzo Cilli | Salvatore Leone | Leon McAffrey | Donald Love | Toshiko Kasen | JD O'Toole | Ned Burner | Phil Cassidy | Kazuki Kasen | Jane Hopper | Franco Forelli | Roger C. Hole | Cedric Fotheringay | Uncle Leone | Mrs. Cipriani | Lazlow Jones | Jack Howitzer | Fernando Martinez

Grand Theft Auto: Vice City Stories
Victor Vance | Jerry Martinez | Diego & Armando Mendez | Marty Jay Williams | Lance Vance | Ricardo Diaz | Phil Cassidy | Bryan Forbes | Lazlow Jones | Jack Howitzer | Fernando Martinez

Grand Theft Auto IV
Niko Bellic | Dimitri Rascalov | Jimmy Pegorino | Darko Brevic | Vlad Glebov | Ray Bulgarin | Brucie Kibbutz | Karen Daniels | Manny Escuela | Tom Rivas | Mikhail Faustin | Ray Boccino | Little Jacob | Real Badman | Elizabeta Torres | Packie McReary | Derrick McReary | Francis McReary | Gerald McReary | Playboy X | Dwayne Forge | Johnny Klebitz | Luis Lopez | Roman Bellic's Kidnapper | Clarence Little | Dardan Petrela | Lyle Rivas | Judge Grady | Jim Fitzgerald | Johnny Barbosa | Phil Bell | Joseph DiLeo | Luca Silvestri | The Cook | Tony Prince | Teddy Benavidez | Eddie Low | The Fixer | Jon Gravelli | Michael Keane | Gordon Sargent | Wedding Assassin | Trunchez Brothers | Jeff Harlingford | Adam Dimayev | Eduard Borodin | Isaac Roth | Mori Green | United Liberty Paper Contact | Aiden O'Malley | Bucky Sligo | Kiki Jenkins | Jason Michaels | Frankie Gallo | Frank Garone | Kenny Petrovic | Lenny Petrovic | Mr. McReary | Fernando Martinez | Maxwell Caughlin | Scott Guzowski | Antonio Rivette | Rodrigo Stavnes | Fernando Tisdel | Tyler Pickrel | Preston Pecinovsky | Alonso Goralski | Bert Reker | Freddy Paparo | Ivan Bytchkov | Anthony Corrado | Kim Young-Guk | Shon Kikuchi | Jimmy Kand | Simon Nashly | Tommy Francovic | Barry Lamora | Lino Friddell | Juan Haimo | Darren Covey | Leo Brodell | Christov Mahonvic | Marty Boldenow | Noel Katsuda | Rodney McEniry | Glenn Lushbaugh | Phil Bacerra | Sergi Szerbin | Danny Hatmaker | Mervin Eskuchen | Frederick Harrison | Chan Jaoming | Hsin Jaoming | Keenan Burdett | Gracie Ancelotti | Giovanni Ancelotti | Lazlow Jones | Jack Howitzer

Grand Theft Auto IV: The Lost and Damned
The Lost MC
Johnny Klebitz | Billy Grey | Brian Jeremy | Jim Fitzgerald | Terry Thorpe | Clay Simons | Angus Martin | Jason Michaels

Other
Malc | Ray Boccino | James "Jimmy" Matthews | Ed McCornish | Thomas Stubbs | Elizabeta Torres | Playboy X | Niko Bellic | Luis Lopez | Tony Prince | Dimitri Rascalov | Roman's Kidnapper | Ray's Goon | Lester Arnold | Lazlow Jones | Fernando Martinez

Grand Theft Auto IV: The Ballad of Gay Tony
Luis Lopez | Ray Bulgarin | Tony Prince | Rocco Pelosi | Timur | Vince Pelosi | Yusuf Amir | Mori Kibbutz | Giovanni Ancelotti | Gracie Ancelotti | Niko Bellic | Johnny Klebitz | Brucie Kibbutz | Vic Manzano | Margot | Marki Ashvilli | Billy Grey | Dimitri Rascalov | Union Official | Ahmed Khaleel | Tahir Saeed | Evan Moss | Lazlow Jones | Phil Bell | Fernando Martinez

Grand Theft Auto: Chinatown Wars
Huang Lee | Wu Lee | Zhou Ming | Chan Jaoming | Rudy D'Avanzo | Hsin Jaoming | Mini Gun Wonsu Assassin | Lester Arnold

Grand Theft Auto V
Protagonists
Michael De Santa | Trevor Philips | Franklin Clinton | Lester Crest | Lamar Davis | Dave Norton | Ron Jakowski | Jimmy De Santa | Wade Hebert

Antagonists
Devin Weston | Steve Haines | Wei Cheng | Stretch | Molly Schultz | Don Percival | Martin Madrazo | Simeon Yetarian | Andreas Sanchez | Rocco Pelosi | Clay Simons | Terry Thorpe | Dr. Isiah Friedlander | Kyle Chavis | Fabien LaRouche | D | Elwood O'Neil | Ortega | Enzo Bonelli | United Liberty Paper Contact | Ballas | Gianni | Johnny Klebitz | Tracker | Brett Lowrey | Jay Norris

Heist Crew Members
Chef | Christian Feltz | Daryl Johns | Eddie Toh | Gustavo Mota | Hugh Welsh | Karim Detz | Karl Abolaji | Norm Richards | Paige Harris | Patrick McReary | Rickie Lukens | Taliana Martinez

Strangers and Freaks/Random Events
Nigel & Mrs. Thornhill | Ursula | Alonzo | Derrick | Cris Formage | Peter Dreyfuss | Joe and Josef | Beverly Felton | Lost Fugitive | Abigail Mathers | Josh Bernstein | Curtis Weaver | Glenn Scoville | Larry Tupper | Ralph Ostrowski

Other
Brad Snider | Lazlow Jones | Tao Cheng | Jock Cranley | Debra | Merle Abrahams | Brucie Kibbutz | Jack Howitzer | Fernando Martinez

Grand Theft Auto Online
Protagonist
GTA Online Protagonists

Main Characters/Bosses
Lester Crest | Lamar Davis | Gerald | Simeon Yetarian| Lester Crest | Trevor Philips | Ron Jakowski | Martin Madrazo | Agent 14 | Karen Daniels | Malc | United Liberty Paper Contact | Tony Prince | Tao Cheng | Georgina Cheng | Brucie Kibbutz | Miguel Madrazo Franklin Clinton | Chef | Dax | Labrat | Luchadora | Yusuf Amir | Jamal Amir |

Heist Crew Members
Patrick McReary | Eddie Toh | Zach Nelson | Karim Denz | Gustavo Mota | Karl Abolaji | Paige Harris | Rickie Lukens | Taliana Martinez | Chester McCoy | Charlie Reed | Avi Schwartzman | Christian Feltz | Yohan Blair

Duggan Crime Family
Avery Duggan | Thornton Duggan | Mason Duggan

Other Antagonists
Avon Hertz | Cliffford | The Boss | Juan Strickler | Johnny Guns | Steve Haines | P | North Side Vagos Leader | Dr. Isiah Friedlander

Other Characters
Claude | Niko Bellic | John Marston | Bogdan | Los Santos Slasher | Jimmy De Santa | Lazlow Jones | Cris Formage | Steve Haines | Johnny Klebitz | Jack Howitzer | Fernando Martinez | Michael De Santa | Jock Cranley

Organizations
Gangs and Cartels
Albanian Mob | Angels of Death Motorcycle Club | Los Diablos | Uptown Yardies | Yakuza | The Yardies | Ballas | Cholos | Colombian Cartel | Cubans | Da Nang Boys | Diaz's Gang | The Families (GTA V) (Grove Street Families, Seville Boulevard Families) | Fooliganz | Hare Krishna | Haitians | Hustlers | Loonies | Los Santos Vagos | The Lost MC | Luca's Crew | Madrazo Cartel | Mendez Cartel | Marabunta Grande | Northwood Dominican Drug Dealers | O'Neil Brothers | Rednecks | San Fierro Rifa | Skinheads | Southside Hoods | Street Sharks | Varrios Los Aztecas (GTA V) | Vice City Bikers | Vance Crime Family | Trailer Park Mafia | Trevor Philips Enterprises | Vercetti Gang | Costa Rican Gang | European Gang
Mafias
The Commission (Gambetti Family, Pavano Family, Messina Family, Lupisella Family, Ancelotti Family) | Armenian Mob | Bulgarin Family | Duggan Crime Family | Faustin-Rascalov Family | Forelli Family | Sindacco Family | Pegorino Family | Petrovic Mafiya | Trunchez Brothers | Jewish Mob | McReary Crime Family | Kkangpae | Korean Mob | Leone Family | Russian Mafia (Russian Mafia (Grand Theft Auto: San Andreas)) | Sicilian Mafia | Vance Crime Family
Triads
Liberty City Triads | Los Santos Triads
The Law
Police | C.R.A.S.H. | Liberty City Police Department | Los Santos Police Department | North Yankton State Patrol | Vice City Police Department | National Office of Security Enforcement | Drug Observation Agency | Federal Investigation Bureau | International Affairs Agency
Cults
Altruist Cult | Epsilon Program
Other
Civil Border Patrol | Cliffford Mercenaries | Crack Dealers | Devin Weston Holdings | Counterfeit Syndicate | Liquor Store Bandits | Loco Syndicate | Merryweather Security | SRS | Survivalists | The Professionals | Republican Space Rangers | Zaibatsu Corporation | Zombotech Corporation

See Also
Bully Villains | Manhunt Villains | Max Payne Villains | Red Dead Villains | LA Noire Villains

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