The President is a second main villain in the movie Escape from L.A. He is also an outspoken Christian theocrat.
The President declares that anyone not conforming to the new "Moral America" laws he creates (banning such things as tobacco, alcoholic beverages, red meat, firearms, profanity, non-Christian religions and non-marital sex) will lose their citizenship and be deported to Los Angeles Island (unless they repent and choose death by electrocution).
His daughter left him and taking the high-tech satellites capable of destroying electronics anywhere on the planet using a focused electromagnetic pulse. The President intends to use the system to destroy America's enemies' "ability to function", and eventually dominate the world.
He hires Snake Plissken to recover the weapon and orders him to kill his daughter.
He later tried to kill Snake in front of a live broadcast tv. Later, Snake reveals to be a hologram .
Later Snake gets even with the President by shutting down the planet thus destroying the President's dream of ruiling the world.
Goal
His main goal is to dominate the world and create a world in his image destroying everyone's freedom, however, Snake stops him. The President's goal and dream shattered. It's unknown if the President will lose his job. The President is upset that his dream is destroyed.
It's also unknown if he'll go after Snake out of retailation.