Now do exactly as I say, or Fluffles gets snuffled!
~ Piella revealing her true nature to Wallace.

Piella Bakewell is the main antagonist of Wallace and Gromit: A Matter of Loaf and Death.

She was voiced by Sally Lindsay.


Once famous as the Bake-O-Lite Girl, the star of commercials for Bake-O-Lite slimming bread who rode a balloon and always said, "I'm light as a feather, I'm the Bake-O-Lite Girl", Piella Bakewell now lives in a luxurious mansion with her pet poodle Fluffles, which houses many mementos of her former glory.

When she gained weight and became too heavy to ride the Bake-O-Lite Balloon, she was fired. This made her snap and hate all bakers. She decided to eliminate all bakers in the vicinity to get her revenge and to complete a baker's dozen, 13. She pretends to fall in love with bakers and murders them. She had attempted to kill Wallace when he and Gromit opened a bakery service. However, Gromit and Fluffles foiled her evil attempt. She then tried to escape in the Bake-O-Lite Balloon, but she was too heavy and landed in the zoo's crocodile exhibit, and was eaten alive by the crocodiles offscreen.

Wallace then quoted "You'll always be my Bake-O-Lite Girl", and he imagined a thinner Piella Bakewell riding the Bake-O-Lite Balloon, ascending into the heavens.


Piella initially comes across as being a sweet-natured woman when she first met Wallace and Gromit, even to the point where the former fell in love with her. However, she is revealed to be cold-hearted and ruthless, obsessed with getting revenge by killing several innocent bakers. Piella is also very cruel and controlling towards her dog Fluffles, as she would mistreat her poorly frequently, and will go to great lengths to achieve her goals.





  • She was probably named after a pie with ice cream on top called Pie Alah Mode, and bakewell tart.
  • Piella makes a surprise return in an Aardman Google+ Christmas promo with Wallace, Gromit, Fluffles and other Aardman characters since the last time we saw her getting eaten by crocodiles (although the Aardman Google+ Christmas promo can be considered non-canon). It is also possible that this took place sometime before her death and their knowledge of Piella as a serial killer.
  • Piella Bakewell can be considered as a foil to Wendolene, as she is a malevolent woman with a dog who is not evil like she is while Wendolene is a naïve woman, who befriends Wallace, having a dog named Preston who turns out to be villainous.