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My name is Not Important; what is important is what I'm going to do. I just fucking hate this world, and the human worms feasting on its carcass. My whole life is just cold, bitter hatred, and I always wanted to die violently. This is the time of vengeance, and no life is worth saving, and I will put in the grave as many as I can. It's time for me to kill and it's time for me to die; my genocide crusade begins... here!
~ Not Important.
The Crusader, better known as Not Important, is the main playable character and the protagonist villain of the 2015 videogame Hatred. Because of his hatred for humanity, Not Important decides to kill as many people as he possibly can and hopes to have the most violent death. The isometric shooter has been controversially received by critics and players alike largely due to Not Important's misanthropic tendencies and willingness to violently murder civilians and policemen.
Nothing much is known about Not Important's backstory nor how he came to be a mass killer, but it is known that Not Important is a misanthropic insane killer who shows no remorse for his victims nor the ones he killed. He describes his murders as being part of a "genocide crusade" to eradicate all human life from the city of New York.
After killing a drugged hostage in his basement, Not Important leaves home and begins to kill any civilian and my dad he runs into. After his initial rampage, he enters a police station at One Police Plaza district to murder all remaining police officers before entering the sewers to brutally kill a team of S.W.A.T. officers.
Having escaped a retaliating hipster by hijacking a train, Not Important discovers that there is a nuclear power plant in New Jersey and begins to plan on destroying the facility. After slaughtering everyone in the train, Not Important steals an armed S.W.A.T. van and massacres Triad gangsters and civilians in Chinatown. With the military in pursuit, Not Important finds a politician named José Morales gathering the remaining population. He murders Morales and all the remaining civilians before raiding Fort Oconor to obtain C4 explosives.
After overwhelming the military, Not Important declares himself a "One Man Army" before leaving the fort. He storms the nuclear power plant, places C4 charges in the facility, and tries to coerce an engineer into overloading the reactor (which would erase the city from the earth). Frustrated in the engineer's reluctance, he murders the engineer and types in the code 666 to overload the reactor. A group of soldiers arrive and he laughs maniacally as he is shot down. With his last bit of strength, he states that he wonders if his explosives will work, then activates the trigger that completely destroys New York City. After realizing the city is destroyed, he posthumously mutters "Well, they did."
Let me introduce myself: I'm a man of hate and disgust.
~ Not Important, talking about his personality after executing one of his victims.
Not Important is a misanthropic psychopath who will stop at nothing to lead a one-man war against New York City. He has utter contempt for humanity, meaning that he is more than happy to execute anyone who stands in his path regardless of race, gender, or sexuality. He also seems to be mentally unstable, giving his misanthropic tendencies and maniacal laughter near the end of the video game.
Nothing can stop my Hatred, you cannot kill what breeds within you. Nothing can stop me; a fearless remorseless genocide machine, cold and deliberate. They will send many to fight me, but all their efforts are fucking pathetic. All those poor bastards sacrificing their lives in the name of duty, to protect the innocent and the weak. I call them "Human Shields".
~ Not Important, describing his enemies (the police, SWAT and Military) in the Human Shields trailer.
Human scum; they've always felt so fucking safe inside their homes. Surrounded by the possessions gathered their whole lives. So weak, so fragile, they don't deserve a natural death unconsciously waiting to be obliterated by my Hatred! Those parasites think their walls can save them, but I will destroy everything they own and everything they are.
~ Not Important revealing his intent to cause mass amounts of property damage to New York City in the Devastation trailer.
Welcome to your nightmare, motherfuckers.
~ Not Important, after executing one of his victims.
I never thought it would be so easy to slaughter my whole neighborhood. I can feel their pain, their suffering flowing through my veins. It's like the most intense drug, and I need more! Much more! The human shields have arrived. I'll hide and prepare an ambush. It's time to shoot some canned meat!
~ Not Important, after destroying the neighborhood he lived in.
Not Important executing an innocent civilian.
Not Important preparing for his rampage.
Not Important brutally killing a cop.
Not Important enters a police station.
Not Important murdering his first kill, a drugged victim.
Your family won't cry for you. They won't survive that long.
~ Not Important
Not Important was originally going to be an unnamed protagonist. However, creator Destructive Creations have since called him "Not Important" after the name became popular among fan circles.
Due to Not Important's cruelty and savagery in the game, Hatred was originally removed from Steam Greenlight after the trailer's controversial reception. After backlash from users on censorship, Gabe Newell emailed an apology to Destructive Creations regarding this and placed the game back on Steam. The game has since become a best seller upon its launch on Steam.
Although its not stated, there's been some hints that Not Important may have been a military person some point in his life. Evidences of this include his typical attire and his knowledge of how to use military weapons and vehicles.