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NOTE: This article is about the incarnation of Justin Hammer from the Marvel Cinematic film series. The mainstream version can be found here: Justin Hammer (Marvel).
I took stuff, how does that make you feel? Does it make you feel bad? Good, BECAUSE THAT'S HOW I FEEL!!
~ Justin Hammer to Ivan Vanko
What I saw you did to Tony Stark on that track, how you stepped up to him in front of God and everybody, that was... WOW!
~ Justin Hammer explains how he was impressed by Vanko's intimidation and destruction at Monaco

Justin Hammer is a recurring antagonist of the Marvel Cinematic Universe, serving as the secondary antagonist of the 2010 Marvel film Iron Man 2, and a minor antagonist in the 2014 short film All Hail the King. He is Tony Stark/Iron Man's business rival and the owner of Hammer Industries.

He was portrayed by Sam Rockwell who also portrayed Eric Knox in Charlie's Angels, William Wharton in The Green Mile, Jason Dixon in Three Billboards Outside Ebbing, Missouri, Zaphod Beeblebrox in The Hitchhiker's Guide to the Galaxy and Billy Bickle in Seven Psychopaths.

History

Iron Man 2

In that version, Justin Hammer was portrayed a little different compared to the comic book version: Justin appeared to be younger than Tony Stark instead of being older, he whined when he didn't get his way, and appeared to be less intelligent.

Hammer was one of Tony's rivals. He owned Hammer Industries, a company that made weapons similar to those of Stark Industries. Hammer had been trying to create an exact replica of the Iron Man Armor, but in the process, injured just about everyone who tried the suit.

After he and his assistant Jack witnessed Iron Man fight Whiplash, Hammer was impressed with Whiplash and planned to break him out of prison, while at the same time place a fake Whiplash to take his place so that they could perform a fake death.

Hammer and Whiplash made a deal with each other that if Ivan made a huge army of drones (known as Hammer Drones), they would use them to put an end to Tony's career. What Hammer didn't know was that Whiplash was planning to turn against him and destroy Tony with the drones.

During the unveiling of the Hammer Drones, Hammer is confronted by Tony, who has known of Hammer's true allegiance with Whiplash. However, Whiplash activates the Hammer Drones to attack the entire area, forcing Tony to use his Iron Armor to fight back. When Pepper Potts (Tony's girlfriend and temporary CEO of Stark Industries) found out that Hammer was working with Vanko, she called the cops on him.

Natasha Romanoff also forced Hammer to reveal Whiplash's current location at Hammer's building, where she finishes off several of Hammer's guards before finding out that Whiplash has escaped to fight Tony. Following Whiplash's death and the destruction of the Hammer Drones, Hammer is arrested for his crimes, and he vows revenge on Pepper for this.

All Hail The King

In the short film, Hammer is held a prisoner in Seagate Prison. During the end credits, he is seen watching Trevor Slattery (the actor who had been hired by the deceased Aldrich Killian to impersonate the Mandarin) in the prison cafeteria being admired and fawned over by other inmates. Unlike the other inmates, Hammer remarks that he doesn't understand Slattery's appeal and isn't impressed with him at all.

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           Marvel Cinematic Universe Villains

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Iron Monger | Raza Hamidmi Al-Wazar | Abu Bakaar | Ahmed | Omar | Abomination | Thunderbolt Ross | Kathleen Sparr | Samuel Sterns | Tough Guy Leader | Whiplash | Justin Hammer | Jack | Senator Stern | Black Widow | Anton Vanko | Loki Laufeyson | Laufey | Grundroth | Hailstrum | Raze | Jotunheim Beast | The Destroyer | Jasper Sitwell | Red Skull | Arnim Zola | Heinz Kruger | Velt | Adolf Hitler | Roeder | Hutter | Schneider | Thanos | The Other | Georgi Luchkov | Gideon Malick | Aldrich Killian | Eric Savin | Trevor Slattery | Ellen Brandt | Maya Hansen | Vice President Rodriguez | The Mandarin | Malekith | Kurse | Duhg | Kronan Marauder | The Collector | Herman | Jackson Norriss | White Power Dave | Alexander Pierce | Winter Soldier | Crossbones | Jack Rollins | Russo | Georges Batroc | Ferdinand Lopez | Gerald Durand | Wolfgang von Strucker | List | Scarlet Witch | Quicksilver | Ronan the Accuser | Nebula | Korath the Pursuer | Yondu Udonta | Kraglin Obfonteri | Horuz | Vorker | Garthan Saal | Moloka Dar | Eson the Searcher | Ultron | Ulysses Klaue | Madame B | Yellowjacket | Mitchell Carson | HYDRA Buyer | Helmut Zemo | Vasily Karpov | Kaecilius | Lucian | Karl Mordo | Dormammu | Ego | Ayesha | Sovereign Admiral | Zylak | Taserface | Tullk | Oblo | Gef | Retch | Halfnut | Brahl | Narblik | Huhtar | Abilisk | The Grandmaster | Vulture | Tinkerer | Shocker #1 | Shocker #2 | Randy Vale | Mac Gargan | Aaron Davis | Hela Odinsdottir | Skurge | Fenris Wolf | Topaz | Surtur | Fire Dragon | Erik Killmonger | W'Kabi | M'Baku | Linbani | Linda | Dave | N'Jobu | Ebony Maw | Cull Obsidian | Proxima Midnight | Corvus Glaive | Ghost | Sonny Burch | Bill Foster | Uzman | Stoltz | Elihas Starr

Television
John Garrett | Grant Ward | Ian Quinn | Deathlok | Camilla Reyes | Franklin Hall | Raina | Blizzard | Lorelei | Daniel Whitehall | Sunil Bakshi | Werner von Strucker | Absorbing Man | Jiaying | Calvin L. Johnson | Lash | Vin-Tak | Katya Belyakov | Johann Fennhoff | Dottie Underwood | Whitney Frost | Kingpin | James Wesley | Leland Owlsley | Vanessa Marianna | Madame Gao | Nobu Yoshioka | Bill Fisk | Hive | Giyera | Hellfire | Kilgrave | Will Simpson | Dorothy Walker | Audrey Eastman | Punisher | Elektra Natchios | Blacksmith | Diamondback | Cottonmouth | Black Mariah | Shades | Eli Morrow | Lucy Bauer | Aida | Anton Ivanov | Ellen Nadeer | Holden Radcliffe | Harold Meachum | Bakuto | Jim Pierce | Alexandra Reid | Sowande | Murakami | Maximus | Agent Orange | Jigsaw | Lewis Wilson | Jonah | Geoffrey Wilder | Kasius | Sinara | Graviton | General Hale | Ruby Hale | Alisa Jones | Karl Malus | Pryce Cheng | Detective Connors | Bushmaster | Steel Serpent | Bullseye

Organizations
Ten Rings | Strategic Operations Command Center | Hammer Industries (Hammer Drones) | Frost Giants | HYDRA (STRIKE, Winter Soldiers & Primitives) | Chitauri (Leviathans) | A.I.M. | Dark Elves | Marauders | Kree Empire (Sakaaran Mercenaries) | Yondu Ravager Clan | Celestials | Ultron Sentinels | Watchdogs | The Hand | Zealots | Sovereign | Bestman Salvage | Berserker Army | Sakaaran Guards | Fire Demons | The Pride | Black Order | Outriders | Roxxon Oil Corporation

           Iron Man Villains

Comics
A.I.M. | Ani-Men | Arcade | Batroc | Beetle | Black Widow | Blizzard | Blood Brothers | Boomerang | Brothers Grimm | Collector | Commander Kraken | Count Nefaria | Crimson Dynamo | Crossbones | Crusher | Death's Head | Diablo | Doctor Doom | Doctor Octopus | Dreadknight | Ego | Ezekiel Stane | Fin Fang Foom | Firebrand | Fixer | Gargantus | Ghost | Gladiator | Goliath | Godzilla | Graviton | Griffin | Growing Man | Hammerhead | Hand | HYDRA | Justin Hammer | Kang | Killer Shrike | Living Laser | Mad Pharaoh | Madame Masque | Malekith | Mandarin | Masked Marauder | Melter | Mister Hyde | M.O.D.O.K. | Morgan Le Fay | Nitro | Obadiah Stane | Omega Red | Paladin | Radioactive Man | Red Ghost | Rhino | Ronan | Roxxon | Scarecrow | Secret Empire | Shocker | Shockwave | Skrulls | Stilt-Man | Super-Adaptoid | Super-Apes | Supreme Intelligence | Taskmaster | Technovore | Temugin | Thanos | Ten Rings | Thunderball | Thundersword | Titania | Titanium Man | Ultron | Unicorn | Vulture | Warlord Krang | Whiplash | Whirlwind | Wrecker | Yellow Claw | Zodiac

Movies
Iron Man: Iron Monger | Ten Rings (Raza Hamidmi Al-Wazar, Abu Bakaar, Ahmed & Omar)
Iron Man 2: Whiplash | Hammer Industries (Justin Hammer, Jack & Hammer Drones) | Senator Stern | Anton Vanko
Iron Man 3: Aldrich Killian | A.I.M. (Eric Savin, Trevor Slattery, Ellen Brandt & Maya Hansen) | Vice President Rodriguez
All Hail the King: Trevor Slattery | Herman | Ten Rings (Jackson Norriss & The Mandarin) | White Power Dave | Justin Hammer