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James Rutherford Pierce (professionally known by J. Rutherford Pierce) is the main antagonist of The 39 Clues: Unstoppable. He is a power hungry imperialist and the ruthless founder and CEO of Founders Media, as well as a candidate for president.

Personality[]

J. Rutherford Pierce is undeniably ruthless, sadistic, ambitious and completely immoral. He is willing to do whatever it takes to gain power and take over the world, having no problems whatsoever with killing thousands of innocent people and anyone who gets in his way. He spreaded lies and slander about the Cahills to make it hard for them to escape the goons he sends to kill them. He is also shockingly self-righteous and pompous, as shown when his daughter Cara asks for the password to disable the six nuclear bombs he set up all over the world, he says "Great leaders have to be willing to make great sacrifices."

Trivia[]

  • The Vespers knew about J. Rutherford Pierce, as on card 301, there is a coded message that says "Pierce knows too much", implying that The Vespers had planned on killing him.
  • J. Rutherford Pierce is the first main antagonist in The 39 Clues series to not be a Cahill or a Vesper.
  • In the series, Pierce has bought every media, newspaper, magazine etc. company in the United States.
            39cluesVillains

The Clue Hunt
Eisenhower Holt | Hamilton Holt | Mary-Todd Holt | Ian Kabra | Isabel Kabra | Natalie Kabra | Vikram Kabra | Irina Spasky | Cora Wizard

Cahills vs. Vespers
Sandy Bancroft | Damien Vesper III | Cheyenne Wyoming


Unstoppable
Cara Pierce | J. Rutherford Pierce


Doublecross
Patricia Oh | Nathaniel Hartford

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